{"id":8453,"date":"2024-12-12T09:59:27","date_gmt":"2024-12-12T09:59:27","guid":{"rendered":"https:\/\/asugoconsulting.com\/portfolio-items\/booster-la-collaboration-dequipe-grace-a-une-solution-crm-unifiee\/"},"modified":"2026-10-14T14:54:56","modified_gmt":"2026-10-14T14:54:56","slug":"booster-la-collaboration-dequipe-grace-a-une-solution-crm-unifiee","status":"publish","type":"avada_portfolio","link":"https:\/\/asugoconsulting.com\/fr\/portfolio-items\/booster-la-collaboration-dequipe-grace-a-une-solution-crm-unifiee\/","title":{"rendered":"Booster la collaboration d\u2019\u00e9quipe gr\u00e2ce \u00e0 une solution CRM unifi\u00e9e"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:0px;--awb-padding-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:25px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:25px;--awb-margin-left-small:0px;--awb-font-size:29px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;\">\u00c0 propos du client<\/h2><\/div><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-margin-bottom:40px;\"><p>Une organisation publique charg\u00e9e de promouvoir le commerce ext\u00e9rieur et d\u2019attirer les investissements \u00e9trangers. L\u2019agence soutient les parties prenantes mondiales et locales \u00e0 travers divers programmes et initiatives, favorisant la croissance \u00e9conomique dans la r\u00e9gion.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:25px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:25px;--awb-margin-left-small:0px;--awb-font-size:29px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;\">D\u00e9fi du client<\/h2><\/div><div class=\"fusion-text fusion-text-2 fusion-text-no-margin\" style=\"--awb-margin-bottom:40px;\"><p>L\u2019agence a d\u00fb relever le d\u00e9fi d\u2019int\u00e9grer 350 utilisateurs mondiaux sur Salesforce en un an, tout en g\u00e9rant simultan\u00e9ment d\u2019autres projets de transformation num\u00e9rique, tels que l\u2019impl\u00e9mentation de Microsoft 365 et le d\u00e9veloppement de nouveaux sites web. Engag\u00e9e dans une d\u00e9marche d\u2019am\u00e9lioration continue, l\u2019organisation s\u2019est concentr\u00e9e sur le renforcement de l\u2019appropriation dans la gestion du changement, le d\u00e9veloppement des capacit\u00e9s informatiques pour le partage des connaissances et l\u2019avancement des pratiques agiles afin de garantir des flux de travail plus fluides.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:25px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:25px;--awb-margin-left-small:0px;--awb-font-size:29px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;\">Solution fournie<\/h2><\/div><div class=\"fusion-text fusion-text-3 fusion-text-no-margin\" style=\"--awb-margin-bottom:40px;\"><p>Nous avons impl\u00e9ment\u00e9 un nouveau syst\u00e8me CRM pour centraliser les comptes, les contacts et les fichiers, brisant ainsi les silos d\u00e9partementaux et permettant une meilleure collaboration. Une gouvernance et des autorisations claires ont permis aux employ\u00e9s de demander efficacement des mises \u00e0 jour sur les dossiers. Les fonctionnalit\u00e9s cl\u00e9s comprenaient un module de filtrage personnalis\u00e9, un portail membre pour la gestion des stages et des dossiers clients, ainsi qu\u2019une gestion robuste des pr\u00e9f\u00e9rences et des consentements. Le portail permettait aux utilisateurs de proposer des stages, d\u2019acc\u00e9der aux CV et de communiquer sur les subventions, avec une int\u00e9gration \u00e0 SharePoint, Ordiges et l\u2019Agence du Num\u00e9rique. Les donn\u00e9es historiques ont \u00e9t\u00e9 migr\u00e9es avec succ\u00e8s vers Salesforce, et les flux de travail EXPLORT ont \u00e9t\u00e9 automatis\u00e9s. Marketing Cloud a \u00e9t\u00e9 exploit\u00e9 pour les newsletters, les profils, les mod\u00e8les d\u2019e-mails et les parcours clients. Notre \u00e9quipe a g\u00e9r\u00e9 les exigences, la conception, l\u2019organisation scrum, la gestion du changement, les tests, la documentation et le support. Les acc\u00e9l\u00e9rateurs <a href=\"https:\/\/asugoconsulting.com\/fr\/\">asUgo<\/a> impliqu\u00e9s : <a href=\"https:\/\/asugoconsulting.com\/fr\/accelerateur-ventes\/\">Sales Accelerator<\/a>, <a href=\"https:\/\/asugoconsulting.com\/fr\/accelerateur-service\/\">Service Accelerator<\/a>, <a href=\"https:\/\/asugoconsulting.com\/fr\/accelerateur-marketing\/\">Marketing Accelerator<\/a>      <\/p>\n<div class=\"md:pt-0 dark:border-white\/20 md:border-transparent md:dark:border-transparent w-full\">\n<div>\n<div class=\"m-auto text-base px-3 md:px-4 w-full md:px-5 lg:px-4 xl:px-5\">\n<div class=\"mx-auto flex flex-1 gap-4 text-base md:gap-5 lg:gap-6 md:max-w-3xl lg:max-w-&#091;40rem&#093; xl:max-w-&#091;48rem&#093;\">\n<div class=\"flex justify-center\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:25px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:25px;--awb-margin-left-small:0px;--awb-font-size:29px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;\">Produits impl\u00e9ment\u00e9s<\/h2><\/div><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-3 fusion-columns-total-4 fusion-content-boxes-1 content-boxes-icon-on-side content-left\" style=\"--awb-backgroundcolor:#ffffff;--awb-body-color:var(--awb-color7);--awb-title-color:var(--awb-color7);--awb-iconcolor:#ffffff;--awb-item-margin-top:-10px;--awb-item-margin-bottom:-10px;--awb-hover-accent-color:var(--awb-color7);--awb-circle-hover-accent-color:var(--awb-color7);\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:#ffffff;--awb-iconcolor:#754de3;--awb-content-padding-left:70px;\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-4 col-md-4 col-sm-4 fusion-content-box-hover content-box-column-first-in-row\"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading heading-with-icon icon-left\"><div aria-hidden=\"true\" class=\"image\"><img decoding=\"async\" class=\"lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/asugoconsulting.com\/wp-content\/uploads\/2023\/12\/image8.png\" width=\"50\" height=\"50\" alt=\"\" \/><\/div><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:24px;line-height:29px;padding-left:70px;\">Sales Cloud<\/h2><\/div><\/div><\/div><div style=\"--awb-backgroundcolor:#ffffff;--awb-iconcolor:#754de3;--awb-content-padding-left:70px;\" class=\"fusion-column content-box-column content-box-column content-box-column-2 col-lg-4 col-md-4 col-sm-4 fusion-content-box-hover \"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading heading-with-icon icon-left\"><div aria-hidden=\"true\" class=\"image\"><img decoding=\"async\" class=\"lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/asugoconsulting.com\/wp-content\/uploads\/2023\/12\/image22.png\" width=\"50\" height=\"50\" alt=\"\" \/><\/div><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:24px;line-height:29px;padding-left:70px;\">Service Cloud<\/h2><\/div><\/div><\/div><div style=\"--awb-backgroundcolor:#ffffff;--awb-iconcolor:#754de3;--awb-content-padding-left:70px;\" class=\"fusion-column content-box-column content-box-column content-box-column-3 col-lg-4 col-md-4 col-sm-4 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading heading-with-icon icon-left\"><div aria-hidden=\"true\" class=\"image\"><img decoding=\"async\" class=\"lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/asugoconsulting.com\/wp-content\/uploads\/2023\/12\/image10.png\" width=\"50\" height=\"50\" alt=\"\" \/><\/div><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:24px;line-height:29px;padding-left:70px;\">Marketing Cloud<\/h2><\/div><\/div><\/div><div style=\"--awb-backgroundcolor:#ffffff;--awb-iconcolor:#754de3;--awb-content-padding-left:70px;\" class=\"fusion-column content-box-column content-box-column content-box-column-4 col-lg-4 col-md-4 col-sm-4 fusion-content-box-hover content-box-column-first-in-row content-box-column-last\"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading heading-with-icon icon-left\"><div aria-hidden=\"true\" class=\"image\"><img decoding=\"async\" class=\"lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/asugoconsulting.com\/wp-content\/uploads\/2023\/12\/image112.png\" width=\"50\" height=\"50\" alt=\"\" \/><\/div><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:24px;line-height:29px;padding-left:70px;\">Experience Cloud<\/h2><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":8454,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[249],"portfolio_skills":[188,187,185,186],"portfolio_tags":[192,190,191],"class_list":["post-8453","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-secteur-public","portfolio_skills-experience-cloud","portfolio_skills-marketing-cloud","portfolio_skills-sales-cloud","portfolio_skills-service-cloud","portfolio_tags-accelerateur-marketing","portfolio_tags-accelerateur-service","portfolio_tags-accelerateur-ventes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Transformation num\u00e9rique dans le secteur public | 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